PRESS RELEASES
press release
At Decorex 2025, blu_line unveiled a curated vision of luxury living, presenting a stand that transcended traditional kitchen design and immersed visitors in an experiential journey. The space was crafted as an environment of refined detail, where materiality and form combined to create a sense of modern prestige.

The showcase featured sculpted marble islands with illuminated counters, their dramatic veining accentuated by concealed lighting that emphasized each surface as a statement piece. Rich, dark tones provided the backdrop, grounding the space with depth and intensity, while curated seating areas invited guests to experience the environment as one would a private gallery.
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The blu_line X range was shown through its iconic material combinations: brass doors, leathered stone, and fine timber, all detailed with precision. Exclusive fabric metal-glass doors elevated the cabinetry into architectural statements, seamlessly bridging functionality and artistry.
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Every element was conceived to communicate exclusivity and intention — from the interplay of brass and stone to the softly lit edges that defined the geometry of the design. This was not simply a stand, but a luxury narrative, crafted to reflect blu_line’s commitment to innovation, authenticity, and an uncompromising pursuit of timeless design.
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By blending advanced detailing with the intimacy of curated spaces, blu_line reaffirmed its position as a leader in luxury kitchen architecture, setting a new standard for what it means to design with quiet power and iconic presence.